Studio FRVO, a specialist in professional voice-over, was seeing its roster of artists grow fast. Welcome as that growth was, it raised a real question: how do you present a widening range of talent effectively while offering a smooth experience to an international, multilingual clientele?
The old site, built for a handful of profiles, allowed neither intuitive browsing nor advanced filters by language, gender, age or vocal style. On top of that, the studio wanted to reach an international market, with clients looking for particular voices for very different projects: advertising, documentary, animation, e-learning and more. What it needed was a platform that could scale, technically and commercially, while reflecting the professionalism and the range of its offer.
To meet those needs, we built a bespoke website, designed as a high-value tool for discovery and conversion:
The new FRVO site turned its showcase into a genuinely smart commercial tool. With simpler navigation and precise filters, clients find the right voice for their project faster, which removes friction and lifts the conversion rate.
The multilingual, responsive platform also let the studio reach beyond its national borders, drawing commissions from Europe, North America and French-speaking Africa. Managing the roster is now far easier too, so FRVO can scale its business without giving up on the user experience.